Power of makeup

Russian makeup artist Goar found this lady whom she did not name, on the subway and decided to do a transformation on her. She said it was the first time she

A dab of mascara, a hint of blush, and you’re ready to roll with that homemade makeup look. Most often, it’s stunning as it is, but in the world of makeup, god is in the details. And one Russian make-up artist Julia Ismailova is showing what a day and night difference a little subtlety can make.

Good makeup can inspire a person to be more confident and to live their life to the fullest. Makeup master and beauty guru Goar Avetisyan believes that every woman is a Hollywood star. She gives incredible makeovers to women with severe skin conditions or who are very ill, completely transforming them to help them feel as beautiful on the outside as they are on the inside.

The internet is awash with pictures of women who've made up half their face but left the other side natural. We asked five women to go ‘half-and-half’ with the help of the make-up artist sisters the Chapmans.

Honestly speaking, the before-and-after makeup snapshots circulating online aren’t intended to shame women. Quite the opposite – they’re crafted to illustrate how well-chosen hues and expertly applied makeup can accentuate your inherent beauty. Makeup isn’t just about the potential transformation; it’s about unveiling your genuine beauty through the right techniques. Undoubtedly, we all grapple with ... Read more

Samer Khouzami on Instagram: "#samerkhouzamicosmetics #samerkhouzami"

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Each woman is beautiful in her own way, and the right makeup helps to unleash her full potential. In other words: magic happens. Just a little change in the shape of the eyebrows can make your face look more graceful. And a tomboy can become a lady vamp with the use of mascara and lipstick.