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Psychographic 1.2 Sustainability | Cute workout outfits, Endurance workout, Girl running
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a woman running on the beach with her hair blowing in the wind and boats in the background
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Psychographic 1.2 Sustainability

Nimble Activewar's brand value is sustainability. They mostly use recycled material for their products. This brand value corresponds with their target market, which is active women who value sustainability and a healthy lifestyle. (6)
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Diannita P Consumer Insights A1 Nimble Activewear

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